Get Smart - Get FundedTake my online startup pitching course
Learn what startup investors are looking for
We startup founders tell the investors all sorts of things to convince them we understand the problem in the market, have the perfect solution, know our metrics, have a huge opportunity, fantastic team, etc. But what are the investors really hearing? What are they actually looking for? How will you stand out? I'll unravel these small mysteries for you.
Learn how to successfully present to investors
What do you send to the investors? Do investors still read Business Plans? What the heck is a deck? How do you show the investors that you're not wasting their time? What are the three types of startup pitches? What are they, why are they so important and how do you master them? This online on-demand course will make you pitch them all like a pro.
Learn the language and become an expert
CAC vs LTV, TAM, SAM, SOM, BMC, Churn, Growth Rate, Engagement Rate, Cohort Analytics? WTF?! In this course, I'll reveal the secrets behind the acronyms, explain why they are so essential for you to get funded and make you master them.
Take a shortcut with the expert
Don't you just hate it when someone who hasn't done it themselves wants to give you advice on how to do it? So do I. I'm a startup founder like you and I've pitched some of the most famous investors and events in the world. So be smart and save yourself the time and embarassment - I'll help you avoid the basic mistakes so you can relax and stay confident and look smart and experienced to investors.
Master the startup pitch
In less than a couple of hours if you're in a hurry. This online course includes over one hours of on-demand videos and I've included a +150 pages digital booklet for your convenience to provide you with more details and depth - and so you don't have to keep taking notes. Inside, you'll also find a huge list of online resources and suggestions for further reading.
Who's Behind This?
I’m Vidar Andersen and I don’t talk about myself in the third person. I’m a Norwegian hack(er), entrepreneur, startup founder, (micro) investor, educator, learner, speaker, advisor, consultant to large companies on innovation - and an Internet software veteran. I love to solve problems with technology and help good people succeed.
On my entrepreneurial journeys so far, I've had the fortune to pitch some of the most famous and well-respected startup investors and tech journalists out there and I've been invited to pitch publicly on stage around the world. It's been a roller coaster ride that has taken me from the frontpage of The New York Times, CNN and TechCrunch to helping other founders succeed faster.
Because one of the things I learned from my Silicon Valley mentors is the importance of helping others like you. So I'm sharing my pitching secrets and experience to help you understand what investors are looking for, master your pitch and successfully raise that round so you can move on to the more important things of building a great product and growing your business.
My presentations on startup entrepreneurship have been featured multiple times internationally by e.g. LinkedIn SlideShare, and recently Germany's largest business publication "Wirtschafts Woche" named me one of the most important people in the German startup scene.
An authority on startup pitching, I've taught over 300 startups just like yours how to pitch successfully since 2013 as a coach and moderator for the monthly Rheinland Pitch, Germany's longest running and largest startup pitch event.
People I've Pitched in Person
Some of the people I've pitched in person include Gary Vaynerchuk (Gary Vee, Investor), Don Dodge(Microsoft, Google Ventures), Steve Blank (father of the Lean Startup, Angel Investor), Robert Scoble (Tech Blogger Legend), Lori Greiner (Investor, Shark Tank), Yossi Vardi (Mensch, Legendary Israeli Investor), Mike Butcher (Mr. TechCrunch Europe), Zach Klein (Founder Vimeo, Investor), Ben Parr (Ex Mashable), Robin Wouters (TNW, Tech.eu), John Bradford (TechStars London), Daisuke Minamide (Investor, NTT DoCoMo, CyberAgent Ventures), Lars Hinrichs (Founder XING, Investor), Christian Thaler Wolsky (Investor, Wellington Partners, Paua Ventures), Christoph Janz (Mr. SaaS Metrics, Managing Partner Point Nine Capital), Daniel Waterhouse (Partner, Balderton), Kurt Müller (Partner, Target Partners), Philipp Möhring (SeedCamp, Angel List), Gilad Novik (Investor, Horizon Ventures) and many more.
Places I've Pitched on Stage
Some of the places I've been invited to pitch my startups on stage include South By Southwest (SxSW) in Austin TX, the Web Summit in London, Le Web in Paris, Tech Cocktail in Austin, C'n'B in Cologne, Pirate Summit Cologne, Campus Party Berlin and more.
Screenshots from the course Over an hour in total, segmented into easily accessible parts and includes a +150 pages companion booklet
The contents of the course
My Pitching Masterclass consists of over one hour of easy to follow segmented and on-demand videos plus a +150 pages companion booklet for more details and so you don't have to take notes.
Here's the table of contents of what I comprehensively cover:
What is the most important thing for you to know?
What are startup investors looking for?
What are the three types of startup pitches, why do you need them and how do you use them?
The High Concept Pitch - The one-liner; "We're the X for Y"
The Elevator Pitch - The cocktail party summary
The Pitch Deck - The 13 magic slides to an investment explained
What is the difference between pitching before and after you have launched?
The startup metrics you need to know explained
Pitching tricks to enhance your performance
+ Further Reading & Online Resources
This on-demand course is ideal for the entrepreneur on the go. Watch anywhere, pick up where you left off at any time, watch as many times you need. Rinse, lather, repeat to pitch like a pro.
Get the FREE booklet "What Investors Are Looking For"
By downloading the FREE booklet I'm going to assume you're OK with me contacting you about the Pitching Masterclass from time to time
What they sayWhat some of the startup founders I've coached say about my course
Wotch Mauricio Piper
"Vidar's pitching course was essential to being accepted to Wearable World. I can't recommend it highly enough!"
Wotch went on to be accepted at Wearable World in San Francisco, the world's leading hardware startup accelerator, after taking the course
Deutsche Technikberatung Till Steinmaier
"The Pitching Masterclass taught me how to present my metrics to the investors and look smart. This course will save you from making dumb amateur mistakes!"
DT went on to become fully financed by Angel investors after taking the course
Studydrive Julian Hansmann
"Taking Vidar's course gave us the confidence to raise a solid round of seriously smart money."
Studydrive went on to raise $2.2 million after taking the course
Distribuddy Martin Foerster
"Taking this course opened our eyes, made us understand we weren't ready to pitch VCs yet, saving time and embarrassing rejections."
Distribuddy used the course to find out if they were ready to raise VC money
Which plan is for you?
Still unsure? Take advantage of my straight money back guarantee: If you are not happy with my course for any reason within 30 days after fulfillment, I will give you your money back - no questions asked.
You're all in and you haven't raised any serious money yet, except maybe from friends, fools and family. Life is harsh as a self-funded startup and every founder should be able to afford the knowledge contained in this course, available for less than a third of any comparable offers out there - because I'm a startup founder like you and not a leech.
You're a part of a corporate innovation program or you're working nights and weekends on the company's next big thing and now you need to sell the project to your stakeholders. This plan includes what's different in pitching successfully inside a corporate setting.
You're an corporation, event organizer, startup competition, incubator or accelerator looking to improve your venture's pitches. Here's your plan which enables you to make the course available to an unlimited amount of people individually - and embeddable (white label) - for a full year at a time.